The Video Coding Licensing Platform as a one-stop-shop
When launching the Video Coding Licensing Platform (VCLP) and the two patent pools on VP9 and AV1 in March 2019, Sisvel and the founding members were strongly convinced about the value that this effort would be delivering to the video coding ecosystem: balancing and meeting the needs of both innovators and implementers.
Here we explain why Sisvel decided to dedicate a full year to fostering the inclusion of additional Patent Owners in VCLP before initiating any licensing operations.
At that time, Sisvel decided to dedicate a full year to fostering the inclusion of additional Patent Owners in VCLP before initiating any licensing operations, striving to create a true One-Stop-Shop for VP9 and AV1, which is the ultimate goal of every patent pool administrator.
In this past year, Sisvel has been humbled by the participation of many new Patent Owners alongside our founding members. The pools now see the active engagement of many key innovators in the video coding domain and we are happy to re-launch the two pools, having now 14 members contributing several hundred patents to the VCLP.
This impressive increase and participation proves that our decision to dedicate time to be as inclusive as possible has paid back, to the benefit of the ecosystem as a whole. Once it became clear that many unlicensed patents were reading on VP9 and AV1, creating an easy, efficient and transparent system to obtain licenses under those patents was important to foster the technology adoption. We believe that the creation of VCLP has achieved this goal, also thanks to the choices made by the Patent Owners and Sisvel, namely maintaining the royalty rates at the same level, notwithstanding the surprising growth of patents offered for license, and keeping content distribution royalty free under the pools are just some examples.
Strong investments have been made in carefully selecting those patents which are now part of the programs, with a two-pronged approach to the evaluation of patents: both seasoned technical domain experts in Sisvel as well as independent and professionally accredited third-party evaluators have been engaged. The validation of the patent portfolios participating to the license offers implied the use of a tremendous level of resources: the investments made to date by Sisvel and the Patent Owners will be key in supporting the market players when assessing Sisvel´s license offer and the necessity for a license. Sisvel will welcome requests of technical discussions to explain how patents offered for license are used when practicing VP9 or AV1.
Today, Sisvel and the VCLP Patent Owners are even more convinced about the value of our efforts: we believe that today is a positive day for the entire innovation ecosystem in the video coding domain.
For more information about the licensing terms, please visit: this link.